Topics:

    - Concept and importance of marketing
    - Product & service strategy
    - Communicating the product
    - Distribution strategy
    - Segmentation
    - Positioning
    - Customer Care & Service
    - Stages in Customer Service
    - Case Study




























Course Objective:

To reinforce the marketing techniques & skills of entrepreneurs and enabling them to ensure maximum customer satisfaction



Course Duration:

3 Half Days



Target Group:

Co-operative Directors / Members, Entrepreneurs



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